Eliminate the uncertainty of manual audience segmentation and content planning. Deliver personalized experiences that drive repeat purchases automatically and effectively

THE PAST IS BEHIND
Generic campaigns and manual testing are a thing of the past.
Now, every campaign finds its winning formula by identifying the best combination of message, offer, channel, timing, and frequency for each customer, enhancing the experience and optimizing repeat purchases.
THE BEST DECISION FOR EACH CUSTOMER

AI DECISIONING FOR RETAIL
Define multiple variations of offers, creatives, timing, frequency, and channel—and let the decision engine automatically optimize the best 1:1 combination for each customer, maximizing results.


Maximize your results
Driving business growth is possible. All you need is your customer data, clear goals, content, and the technology to orchestrate it.

Leal’s AI decisioning determines what to communicate to each customer and when, based on their behavior. This level of personalization led to a 45% increase in results, translating to approximately USD 10M in additional annual revenue.
In customer purchase frequency.
Increase in average ticket size.
In customer repurchase rate.
ROI (return on investment)

Customer Lifecycle Marketing software
Say goodbye to fragmented data and the uncertainty of manual segmentation, campaign planning, and A/B testing. Apply a decision engine to deliver the right offer, incentive, and message through the right channel for each customer.
If your business is ready to optimize average ticket size and increase purchase frequency, booking a Leal 360 demo is the next step.
Leal 360's AI Decision Engine is a technology that lets retailers personalizar automáticamente cada campaña que recibe cada cliente. Está optimizado para buscar la recompra.
En lugar de enviar campañas masivas, el motor analiza el comportamiento real de compra y decide, para cada persona:
The result is more relevant, profitable, and scalable marketing, powered by artificial intelligence.
Traditional A/B testing is useful, but it is designed to find an 'average winner': it tests one or two variants and then applies the best option to a whole audience.
Leal 360's Decision Engine works in a much more advanced way:
In other words: it does not look for the best message for everyone, it looks for the best combination(message, channel, incentive, product, timing) for each customer.
The Decision Engine feeds on the data retailers already generate every day, such as:
Leal 360 integrates this data within its CDP (Customer Data Platform), automatically creating unified profiles and smart audiences (for example: frequent, dormant, new, or high-value customers).
This lets the AI make decisions based on real behavior, not assumptions.
Most retailers start seeing measurable results within the first 4 to 6 weeks.
This happens because the system:
The more interactions it accumulates, the more accurate the personalization becomes.
No. The Decision Engine does not replace your team — it amplifies them.
The team's role remains essential for defining:
The AI handles the most complex part: deciding which combination works best for each customer at each moment.
This way, the team spends less time segmenting manually and more time building strategy.