Leal 360 Platform
CDP My Customers
Store, manage and analyze your customer data.
Campaigns
Maximize sales for your business with manual or automatic campaigns.
Benefits
Incentivize your customers with whatever reward you want.
Voice of customer
Improve the relationship between your business and your customers.
Motor de decisiones (IA)
Maximiza tus resultados con inteligencia artificial
Use cases
Know your customers
Segment your customers and transform their data into actionable insights.
Connect with your customers
Activate your customers with communication tools, email, WhatsApp and more.
Build customer loyalty
Build a personalized loyalty program and maximize engagement.
Listen to your customers
Provide world-class customer service and keep your clients happy
Resources
Leal Blog
Expand your knowledge with resources and ideas to scale your business.
Success stories
Get to know and learn from the success of our customers.
Integrations
Find all the information related to our products.
Security
Learn all about our security policies.
Planes
App users
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Descuentos inteligentes en retail: Incentiva sin impactar tu margen
¿Tus promociones realmente generan valor o solo regalan margen? Descubre cómo aplicar descuentos inteligentes con Leal 360 y proteger tu P&L.
Florence Frech
11/6/2025
Impulsa las ventas cruzadas en retail con un software de gestión del cliente
Descubre cómo una plataforma como Leal 360 permite implementar estrategias de ventas cruzadas personalizadas y efectivas, maximizando el valor del cliente y protegiendo tu margen.
Florence Frech
11/6/2025
¿Qué es una plataforma de marketing del ciclo de vida del cliente?
Descubre qué es una plataforma de marketing del ciclo de vida del cliente y cómo ayuda a retailers a impulsar ventas, retener clientes y crecer de forma inteligente.
30/5/2025
Por qué los retailers deben reemplazar los flujos de decisión por inteligencia artificial
Los flujos de campañas ya no funcionan. Descubre cómo el motor de decisiones con IA de Leal 360 personaliza cada interacción y aumenta las ventas en retail.
20/5/2025
Automatización Inteligente en retail: más relevancia, menos ruido
Automatizar no es suficiente. Descubre cómo lograr campañas relevantes y personalizadas en retail automatizando con intención, no solo por volumen.
20/5/2025
Ciclo de vida del cliente en retail: Cómo activar segmentaciones dinámicas y automatizadas
Cada cliente vive una etapa distinta. Aprende a segmentarlos dinámicamente según su ciclo de vida y a activar campañas relevantes con Leal 360.
15/5/2025
How Retailers Obtain First-Party Data from Their Customers
Discover how retailers in LATAM collect first-party data without relying on loyalty programs, using innovative strategies to boost sales.
Leal
7/3/2025
Artificial Intelligence in Retail
Discover how artificial intelligence is transforming retail in LATAM, optimizing customer acquisition, loyalty, and retention.
Leal
28/2/2025
How to Choose the Ideal Retail Loyalty Software
Discover the 6 key factors to choose the ideal loyalty software for retail and increase repeat purchases, average ticket size, and customer loyalty.
Leal
25/2/2025
What Is a CRM? Does Every Business Really Need One?
Learn what a CRM is, its advantages and limitations, and why Leal 360 is the best alternative for businesses like restaurants and retail stores.
Leal
27/11/2024
How to Implement Artificial Intelligence in Your Business in 2025
AI is no longer just for big corporations. Learn how companies in LATAM are using it to optimize processes and enhance the customer experience.
Leal
18/11/2024
Customer Insights: 19 Data Points You Can’t Ignore
Discover 19 key data types to understand your customers and how Leal 360 simplifies data collection and analysis to drive your business growth.
Leal
15/11/2024
Omnichannel Marketing Strategy for a Coffee Shop [Example]
Learn how to design an omnichannel strategy with the example of Bogotá Brew, which uses integrated channels to build customer loyalty and optimize every interaction
Leal
15/11/2024
The Best Channels for Your Omnichannel Marketing Strategy
Discover how to select and connect the best channels for an omnichannel marketing strategy in LATAM. Maximize your results with Leal 360!
Leal
14/11/2024
What is a Voice of the Customer Program and Why Is Everyone Talking About It?
Discover what a Voice of the Customer (VoC) program is and how it can transform your business. Listen to and act on your customers' feedback with Leal 360.
Leal
14/11/2024
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