Customer Loyalty Platform for Retail

Design and run a retail loyalty program with points, cashback, and benefit clubs. Unify data, personalize offers, and measure the impact on purchase frequency, ticket, and CLV from a single platform.

More than 700 retail companies have grown with Leal

How the loyalty platform works

Design, personalize, and manage customer benefit programs based on their behaviors and preferences

Create loyalty programs

Configure promotion validity

Apply gamification mechanics

Set up an anti-fraud system

Create loyalty programs

Design, manage, and automate loyalty programs, rewards, and promotions for your customers.

Personalize incentives using your customer data, based on their behaviors and preferences. Configure benefit tiers with cashback, points, bonuses, or discounts.

With powerful APIs, Leal 360 integrates easily with your existing software stack.

Configure promotion validity

Control costs by configuring the validity of points, benefits, and redemption windows. Offer time-limited or open-ended promotions.

Apply gamification mechanics

Create engaging reward mechanics with gamification dynamics. Drive participation in your loyalty programs through easy-to-understand mechanics that resonate with people.

Build loyalty programs using playful elements like points, levels, challenges, and rewards to motivate customers to take action in a fun and engaging way.

Set up an anti-fraud system

Control sign-ups in your loyalty programs so each user has a single account.

Set rules to safeguard the integrity of your benefits program: maximum ticket size, maximum frequency, number of accruals within a specific period, and more.

Discover everything you can do with the
Benefits module

Explore use cases

Segment your customers

Integrate your tools

With more than 350 integrations, Leal 360 centralizes your

Create intelligent audiences with

Segment your customers based on multiple attributes, including their buying behavior. Create dynamic audiences that are updated with each interaction.

Offer highly

Create campaigns and product promotions adapted to the preferences of each customer, based on their own data.

Look at what others like you have
achieved with

UP TO

+20%

In the purchase frequency of your customers.

UP TO

+8%

Increase in the average purchase ticket.

UP TO

+2X

In the repurchase rate of your customers.

UP TO

+25X

From ROI (return on investment)

We used to leave money on the table: we made assumptions about who our customers are. Now we know them better and can customize our campaigns and get insights in real time from the same platform.”

Mauricio Benavides
Sales Manager